Value-Added Discount Program.

Because your health is everything, the MyHealth Mart value-added discount program promotes better health and well-being through discounts on a variety of health-related products and services.

MyHealth Mart offers discounts on numerous health and health-related services and products to help you achieve an improved level of well-being for mind and body. Exercise, nutritional counseling, herbs, yoga and numerous other offerings are all included for members in this program.

Use MyHealth Mart to take advantage of discounts on alternative health services such as martial arts, aromatherapy, massage therapy and much more, in addition to fitness center and weight management programs. Just show your BlueCare ID card to take advantage of valuable discounts.

Click here to see our list of participating vendors and discounts. For more information on MyHealth Mart, call the number on the back of your ID card or 1-888-345-3845.

This vendor list is subject to change; please call a service representative for the most current listing.

This value-added discount program is not a benefit, but a service being offered by Blue Cross of Northeastern Pennsylvania. This program is not guaranteed for any length of time but may be discontinued with or without notice.

MyHealth Mart is a program made available solely for the convenience of those members who are interested in alternative health items and services. Blue Cross of Northeastern Pennsylvania, Highmark Blue Shield, First Priority Life Insurance CompanySM and First Priority Health® do not endorse the individual practitioners, services, products (including, but not limited to, herbal medicines or remedies) and participating establishments of MyHealth Mart. The practitioners, services or products of MyHealth Mart should not be used as a substitute for medical diagnosis and treatment. Blue Cross of Northeastern Pennsylvania, Highmark Blue Shield and First Priority Life Insurance Company and First Priority Health recommend that you consult with your physician before using any alternative health services or products.


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