By: Anthony Matrisciano
August 16, 2011
August 12, 2011, Wilkes-Barre, PA – Blue Cross of Northeastern Pennsylvania (BCNEPA) recently launched the “Shop and Apply” feature on its new and improved website, www.bcnepa.com. Designed for consumers who, for example, do not have coverage through their job, are self-employed or are early retirees, the “Shop and Apply” tool allows consumers to browse an array of BCNEPA’s individual plan options and apply online.
National trends indicate that increasing numbers of consumers are researching, comparing and purchasing individual insurance directly from the source, as well as online.
“Shop and Apply” offers informative tools like side-by-side comparisons, online quotes and instructional videos to help guide consumers to the plan options that are right for them.
To use the “Shop and Apply” tool, visit www.bcnepa.com.