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Blue Cross of Northeastern Pennsylvania Names New Market Director

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By: Anthony Matrisciano
February 21, 2013
Blue Cross of Northeastern Pennsylvania has named George M. Johnson, Jr. as Market Director, Western Region.

George M. Johnson, Jr. has joined Blue Cross of Northeastern Pennsylvania (BCNEPA) as Market Director, Western Region. 

Mr. Johnson will oversee large and small group sales and account management for BCNEPA’s customers in Bradford, Clinton, Lycoming, Sullivan, Susquehanna, Tioga and Wyoming Counties.  He will also manage the individual sales staff at BCNEPA’s Western Region office in Williamsport.

Mr. Johnson has extensive experience in health insurance sales and account management, including previous positions as: Manager, New Business Small Group Sales for Capital Blue Cross in Harrisburg; Manager, Keystone Health Plan Central HMO Sales and Marketing for Capital Blue Cross; and Director, Sales and Marketing, Clarity Vision for Highmark Blue Cross Blue Shield in Pittsburgh.  He is also a Licensed Producer with the Pennsylvania Insurance Department.

Mr. Johnson received his B.A. in Political Science from Saint Joseph’s University in Philadelphia.  He serves on the Board of Directors of the Kidney Foundation of Central Pennsylvania(KFCP), and has volunteered his time as a musician with KFCP’s Kidney Rock fundraiser and for the United Way’s annual Day of Caring.