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Open Enrollment Ended March 31st. If you have a qualifying life event, you may still be able to buy coverage for 2014. Call us today at 1.866.514.2454. Learn More

BlueCare Direct Essentials

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First Priority Life Insurance Company®

This low-cost plan covers the basics and a whole lot more! Rich benefits at a low monthly premium. You might think you “don’t need” health insurance, but want to have it, just in case.

  • The basic benefits you need with low monthly rates
  • The lowest out-of-pocket costs when you use doctors and facilities within our PPO
  • Comprehensive coverage—Maternity coverage is not included
  • Pay nothing for preventive benefits, and take advantage of our many health and wellness services available at no charge with Blue Health SolutionsSM
  • BlueCard® gives you coverage for care wherever you go in the U.S. and  beyond
  • Blue Distinction Centers offer high quality specialty care
  • Drug coverage with a $0 deductible and no copay for some prescriptions 

Need more information? 

Click on the links to your left. Need more help? Email a service rep through Self-Service or give us a call at 1.888.338.2211 or (TTY) 1.866.280.0486, weekdays, between 8 a.m. and 5 p.m.